The first thing your visitors will notice when they check your website is your illustrations. Therefore, use your web graphics to create a positive impression among your targets. Choose your illustrations well as they could either attract or repel your prospects. Don’t miss out the opportunity to appeal your targets so check out these tips:
List down your required graphics or illustrations. How many pages do you intend to place on your website? How many illustrations do you need to include on these pages including the home page? Who are your targets? What message are you trying to convey?
The list of considerations is long. Make sure that you are not missing out on anything. If you have lain out your requirements, refer to your list religiously but do not hesitate to make changes when necessary.
Keep your illustrations relevant. Illustrations are tools too. Look for illustrations that are closely related to your brand in order to send the right message. Avoid generic graphics as they may mislead your target audiences and drive them away.
Choose the right color. Colors say so much about your brand. They can add more impact to your message. Colors can encourage your target audiences to patronize your brand in a sublime way. Make sure that your dominant color is in harmony with the rest of the colors on your website.
Use high quality graphics. Everything you place on your website adds to your brand’s credibility. Thus, check the resolution and overall quality of the images you put on your site. You can invest on your illustrations if you want them to be powerful or you can use some creativity to tweak free images on the net.
Be original. Check out your competitor’ websites including their social media accounts. The idea here is to make your site appealing in order to get more traffic. You can work on your website through graphics or you can also buy twitter followers for your social media account.
Visiting the website of other contenders can be your bases for improvement. It can also serve as your way to ensure that you would put up fresh and unique visuals. To retain your brand on your target markets’ memory, choose graphics that stand out.